Wednesday 26 August 2015

New Media Concept As Witnessed In Top Pop Culture Blogs

By Ruthie Livingston


The World Wide Web has changed the way people acquire information. This change has birthed a totally new phenomena called blogging. Blogs are new media that are competing for attention with the old media. With platforms such as top pop culture blogs it is easy to see how the mainstream media is losing audiences.

The ubiquitous nature of blogs is easy to notice. They seem to be everywhere in cyberspace. Every minute, it seems someone is starting a blog. Of the millions of websites out there, the ones that are receiving a lot of attention are those with a focus on popular culture. There is a high demand for celebrity news. This type of blog gives ordinary men a peek into the lifestyles of the rich and the famous. People are not only obsessed about celebs. They want also to know the latest movies, series, and music.

It is right to say that these blogs are attracting visitors by the hordes. A website that ranks highly in categories such as sensationalism, entertainment, juicy stories, fashion ideas, and music is not something that will be taken light by the young. It is also surprising to find many old people following these websites because the issues they address affect people from different walks of life.

The modernist finds it hard to sit down and concentrate on a newspaper or magazine. With the internet comes diminishing attention spans. After all, with the click of a button one land on a highly informative blog. This convenience is making online platforms, hard to resist. As a result, magazine readership is diminishing with every passing year.

The age of blogging is associated with ready to consume content. These are articles where the reader derives much needed information without having to struggle. People want to know within minutes how they can have a lifestyle makeover. Few are ready to endure long prose. Instead, many are being attracted by the summarized prose of top popular culture blogs that are combined with info graphics, images, and videos.

Presently, many people own mobile devices. This means that people can read the top blogs and know about fashion, entertainment, and lifestyle, on the go. People are getting the information they need to make the right lifestyle decisions everywhere and anywhere.

With social media advancements, staying on top of the trends has become easier. All that one has to do is to follow a blogger on the leading social sites. As soon as an article of interest is published, one will be immediately notified in his account. With feeds, the concept of being ahead of the news is taken to a whole new level. These literally deliver the juicy stuff right at one's desktop.

Change is the only constant in the world. Fads are changing fast. Those who are always watching the blogosphere will always be aware of the latest fads. Staying on top of trends makes a person to be culturally relevant.




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